Product / Genius Cortex
Genius Cortex connects your data, business knowledge, and relevant events to create a living intelligence layer for your company—a stronger foundation for analytics, AI agents, and business decisions.
Understanding a company requires more than knowing its numbers. It requires understanding how the business operates, what it is trying to achieve, and what is happening across its customers, teams, and projects.
Genius Cortex brings these perspectives together. It connects business information and its relationships, giving analytics and AI the context needed to interpret performance, investigate changes, and support decisions.
As new data, knowledge, and events are incorporated, this intelligence layer evolves with your company.
Key capabilities
What your data reveals.
Connect the structured information behind your business: operational records, financial data, commercial performance, and other datasets.
Data Context includes the meaning behind that information—metric definitions, table relationships, and calculation rules—helping analytics and AI understand what the numbers represent and how they connect.
How your company works.
Bring together the knowledge that defines your organization: its strategy, goals, processes, organizational structure, products, services, and business rules.
Business Context explains how your company operates and what matters to it, helping intelligence interpret information according to your priorities and the realities of your business.
What is happening across your business.
Incorporate relevant developments from meetings, communications, customer interactions, and project updates.
Events Context captures decisions, commitments, issues, opportunities, and changes, connecting them to the customers, people, projects, and business areas involved. It helps explain the circumstances surrounding your performance.
Drag to explore the Genius Living Cortex
AI with business context
AI is only as useful as its understanding of your company. Genius Cortex gives it that understanding: your data, how your business works, and what is happening across it.
With that context, AI moves beyond generic answers. Agents can investigate why performance changed, connect results to the decisions and events behind them, and recommend actions aligned with your strategy and business rules.
The more your Cortex knows about your business, the more precise, relevant, and actionable every AI interaction becomes.
How it works
STEP 01
Bring the three contexts together.
STEP 02
Connect their relationships.
STEP 03
Build a shared understanding.
STEP 04
Evolve with your business.
Business benefits
Interpret changes in performance alongside business priorities and relevant events.
Give AI agents access to connected data, definitions, and business knowledge.
Bring different business perspectives into a shared intelligence foundation.
Investigate relationships between results, operating conditions, and recent developments.
Fully Managed
We run the platform for you. Your team just uses the intelligence.
Implementation, integration, configuration and ongoing management, all handled by Genius Lab.
Connected to Genius
Genius Cortex builds on the prepared data from Data Manager, enriching it with business knowledge and relevant events.
For Analytics, it provides context around metrics and performance. For AI Agents, it provides the knowledge needed to investigate questions and develop recommendations. For AI Reports, it supports narratives that connect results with the circumstances behind them.
Together, these capabilities create a deeper level of business intelligence across the Genius Platform.
Genius Platform
Integrate · Prepare · Understand · Act
Bring your data, knowledge, and events together with Genius Cortex, and give your analytics and AI a richer understanding of your company.
